Industry is about to be conquered by freelancers, people are opting to work as freelancers instead of continuing in their daily 9 to 5 jobs. Flexibility, fair compensation, and freedom of work are some of the various reasons for this. One of the most successful career paths today is freelancing. One of the most popular freelancing tracks is writing. This is a major reason in the abundance of content writers that exists today. Once he or she perfects the art of writing and decided to devote themselves to the profession, a freelance writer can achieve great heights.
One can pursue freelancing writing in a variety of categories, such as copywriting, editing, blog writing, business-to-business writing, and others. Each of them is an entire world in its own right. In all of these modes, the process of becoming a freelance writer is similar.
In fact, an experienced freelance writer in India can easily make even more than 50,000 INR per month. In this article, we’ll discuss how to become a skilled freelance writer. So let’s get down to the business without further ado.
What is Freelance Writing?
A professional writer who works as a contractor as opposed to a full-time staff at a company pursues a career in freelance writing. Freelancers provide their writing services to various clients and often work in a variety of genres, writing about any topic a client assigns. Additionally, freelance writers can write for a variety of clients— they might sell their short stories for sale to literary magazines, write newspaper and magazine articles, or write a content for a client.
Types of Writing a Freelance Writer Can Offer
- Social media writer
A social media writer is arguably the brand’s loudest voice. Ever day, with the goal of sparking conversations and interactions, this writer releases content into the social media chaos. It’s not all about punchy copy and clever hashtags when it comes to social media content. It moves quickly and technically as well.
To ensure that their content is successful on social platforms, social media writers stay on top with the quickly changing capabilities and algorithms. To engage followers with relevant messaging and interactive elements, they are fluent in the languages of each platform, like polls and questions.
- Technical writer
Technical writers are frequently confused with a tech writer, but they have very different skills. A technical writer is an expert at making highly technical content understandable to non-technical readers. They provide detailed explanations of technology- how to build it, how to use it, and all the processes, components, and mechanics.
A tech writer doesn’t get into the details of a product’s specs and details. Instead, they discuss technology in a broader sense and usually the application of technology.
- Blog writer
A blog writer is skilled at turning complex topics into warm conversations. They are devoted to making effective, interesting content. For a single article, they will spend four hours on the draft and consider about two to three blog titles along the way. Eventually, the blog writer will choose a title that has the highest click-through potential.
Bloggers use their investigative skills to find and sources of information that strengthen blog content. If they don’t understand a topic, they know that content can’t be faked, so they ask for support from subject-matter experts. Additionally, they collaborate with experts and influencers to produce interviews or Include quotes from contributors to strengthen the content’s credibility.
Since a blog post you publish will ultimately become another page on your website, additionally, blog writers often have experience with SEO. If scoped into the project, some blog writers will perform keyword research and content optimization. Your overall SEO strategy will serve as a guide for others. A skilled blog writer always integrates keyword phrases correctly without sacrificing the integrity of the content.
- Brand journalist
A brand journalist is a born storyteller, and they keep searching until they find their story. These writers tend to be more extroverted by nature, and they feed the energy of the people they interviewed. To see the story through, they will send cold emails and follow-up phone calls.
Brand journalists are fantastic brand ambassadors. No matter if they are writing press releases or customer testimonials, they’ll promote your company positively. They are cognizant of the fragility of a brand’s reputation, therefore, they have a natural tendency to regularly check data and quotes before to anything is published.
A brand journalist is skilled at producing long-form content and human interest stories that are pitched for media outlets to third parties or publication placements. Additionally, they have a skill for creating catchy headlines that drive click-throughs and shares.
A copywriter is agile, able to effortlessly switch between an impressive variety of topics and projects. They know how to connect information so that the reader can navigate even the most complex digital journeys with ease.
They converse in both the language of your costumers and your brand. From product descriptions to website pages, with every sentence, copywriters cobble together experiences. Copywriters are analytical and observant, so expect providing them data and details to help in strategically crafting messaging.
- Email writer
A writer of emails has one goal in mind when creating their copy.. driving action. They are very knowledgeable about lead generation strategies and how content helps those efforts. A significant part of their writing process is psychology.
They craft headlines and calls to action phrases, with the creation and placement of every word, sales initiatives and buyer stages are taken into consideration. A good email writer is adamant about A/B testing copy, and they’ll continually assess and to ensure the best conversion results, they should refine their writing.
In multimedia projects, a scriptwriter is a major part. They provide storytelling expertise while adhering to the messaging strategy. Scriptwriters visualize how words on a page will eventually translate to richer formats, like podcasts and videos.
How to Become Freelance writer in India
Step – 1 Choose a Niche
The first step is choosing your topic. By choosing on a niche that interests you, you’ll find that you can write effectively without spending an hour on research- and your enthusiasm will show in your work. You could choose one of these well-liked niches, or pick a personal interest or favourite hobby:
- Fitness and diet
- Health and wellbeing
- Family, relationships and parenting
- Yoga and meditation
- Cooking and nutrition
- Finance and budgeting
- Leadership and careers
- Crafting, knitting or other creative hobbies
Step – 2 Build your Portfolio
Before you start earning money, you need to start building your credibility. At this stage, the majority of people give up.
Considering that you are doing something without receiving any kind of monetary feedback. But it’s important that you follow through with this.
Being a new content writer, nobody is going to trust you. You must start working on the elements that will help you to build this trust. One of the ways is to create a portfolio. Your capabilities are showcased in a portfolio. Once you’ve decided an industry, create a variety of content ideas and produce content for the industry. Write a few blog posts, Write a brief ebook, how about a case study? Or perhaps some white papers.
If you have a strong portfolio, you’ll have good platform to grow. However, that won’t be enough to help you. Social proof is required.
Step – 3 Create a social presence
A social presence is when a particular group of people recognizes you and your credibility. When you start writing on a platform with millions of users, you create a presence or social proof.
This way, people start to identify with you and read your content. Writing on Quora is the best place to start with this. Every day, thousands of questions are posted.
As you begin to answer to those questions, you start creating a trustworthy online presence. Some writers are known to find jobs purely from Quora. Therefore, try building a presence on Quora and observe how users respond to the content you provide.
Step – 4 Create your blog
Credibility is strongly implied by authority. When you create something on your own, you inspire confidence in your ideas and creativity. Additionally, when you write with confidence, you can attract in more work and well-paying clients. The simplest way to do this is to create a blog.
Blog writing is very underrated and few people do it. However, once you start writing your blog, you are creating your brand. By doing that, you can write whatever you like and encourage more people to read it. Once you have a group of readers, you can easily find jobs that pay well.
Step – 5 Develop a pitch to sell your skills
Once you have a steady stream of projects to complete, you can create a pitch for your abilities. You should be able to sell yourself. A great pitch is clear and gets your point quickly.
To create a pitch that will convince high-paying clients to work with you, follow these steps:
- A distinct subject line
- Contact the customer by their name.
- Mention the source of the requirement in your reference.
- Tell them of your ability to meet the requirement.
- Include a portfolio and references.
- Link to your blogs and other social media platforms.
- Use an email signature.
Step – 6 Start working on freelancing platforms
Several platforms are available for regular work is what I liked for freelancers. Two of the numerous platforms where you can find the most of the paid gigs are Fiverr and Upwork. Providing tasks for free is a simple way to get started with these platforms. When a client rates your work and you have earned enough reviews, you may begin working on paid projects. By doing this, you can attract clients for long projects and steadily increase your income.
Step – 7 Join groups and communities on social media
There are various Facebook communities and groups. Additionally, some of them are intended especially for freelance writers. So many Facebook groups have people who regularly post requirements for content. Follow the group closely and send your pitch to sell your skills to them. Follow up in a way that does not seem intrusive.
What is the average salary for a content writer in India?
The average salary in India for a content writer is 3 lakhs, or $25,000 per month. Salary estimates are based on 7697 salaries from different Content Writers in a variety of industries.
One career whose demand is expected to increase substantially in the coming years is freelancing writing. If you have decided to work as a freelance writer, then follow the steps we’ve provided. Initially, the journey would not be as simple as a walk in the park. When you become aware of the requirements for a freelance writer and consistently follow them, you can succeed great.